I am

JAYME ZUPO

a strategist
a designer
a connector
a storyteller

Featured Projects

CEDAW & Tobacco Industry Accountability paid media campaign

Sierra ClubTobacco Waste paid media campaign

Collateral Design for World No Tobacco Day

New Zealand Tobacco Endgame campaign

Kimberly Karuna Music

Jayme Zupo

Who I am

At the heart of my work is a commitment to crafting communication that matters. With expertise in design, project management, and digital strategy, I bring a thoughtful and collaborative approach to every project. From leading innovative campaigns to building seamless strategies, I transform ideas into impactful solutions that resonate with audiences and drive meaningful results.

I thrive at the intersection of creativity and strategy, using design to tell compelling stories and digital tools to amplify their reach. Whether I’m designing bold visuals, managing complex projects, or developing data-driven marketing strategies, my focus is always on making messages clear, engaging, and purpose-driven.

Outside of my professional work, I find joy and inspiration in making art, exploring trails with my two daughters, and practicing yoga/meditation.

Strengths + Skills

  • I thrive on transforming challenges into clear, actionable strategies that align with organizational goals. By combining creativity with analytical insight, I craft forward-thinking approaches that resonate with audiences, build engagement, and drive meaningful results. Whether developing brand narratives or optimizing digital outreach, I focus on creating strategies that make an impact.

  • Design is my tool for storytelling, and I use it to bring ideas to life in impactful and aesthetically compelling ways. With expertise in Adobe Creative Suite and web design, I ensure visuals are seamlessly integrated into broader campaigns, capturing attention and communicating purpose. My goal is always to inspire action through thoughtful, intentional design.

  • I bring strong organizational skills and a collaborative mindset to managing projects from start to finish. Balancing multiple priorities, coordinating cross-functional teams, and delivering high-quality results on time and within budget are at the heart of my approach.

  • I understand the power of social media to amplify messages and foster meaningful connections. From creating engaging content calendars to analyzing campaign performance, I craft strategies that enhance brand visibility and resonate with target audiences. My focus is always on using these platforms to build authentic engagement and tell stories that matter.